How a Texas Board Game Store Built a Safe and Inclusive Community

In the bustling city of Dallas, Texas, a unique board game store has become a haven for the LGBTQ+ community. Common Ground Games, founded in 2013 by Jamison Sacks and his husband, DR Hanson, stands as a testament to inclusivity and community spirit. Before its inception, residents seeking specialty board games had to venture 22 miles north to Plano. Now, this thriving store has transformed into a 10,000 square foot space, boasting over $4 million in annual sales.

Creating a Welcoming Environment

The store's success is not just financial; it lies in its dedication to fostering a welcoming atmosphere. "We create common ground for anyone, regardless of where they are in their gaming journey," Hanson explained. With a focus on inclusivity, the store makes every effort to ensure all visitors feel safe and accepted. Bathrooms are all-gender, equipped with amenities like mints and sanitary supplies. Employees wear nametags displaying their pronouns, reinforcing the inclusive environment.

Hanson, having experienced discrimination in traditional game stores, wanted Common Ground Games to be different. In the past, gaming shops often ignored or alienated those who didn't fit the typical mold. "So many people flocked to gaming because they didn’t find their tribe elsewhere," Hanson noted. This protective insularity sometimes led to exclusionary behavior towards outsiders.

A Community of Support

Common Ground Games has cultivated a reputation as a safe space for queer individuals. Their first employee, a queer woman from California, sought them out due to their positive online reputation. The store actively hires queer staff and hosts events like a monthly LGBTQ+ Gayming Night, offering a "safe, brave space" for queer gamers and allies. "I never had anything like that growing up," Sacks reflected, hoping to provide a non-alcoholic, inclusive environment for young LGBTQ+ individuals.

This ethos extends to community support. The store has raised over $100,000 for various charities, including local LGBTQ+ organizations and broader causes like the NAACP and Dallas Children’s Medical Center. Fundraisers, silent auctions, and bake sales have all contributed to these efforts.

Challenges and Resilience

Despite its achievements, the store faces challenges. Some customers have misgendered staff or used derogatory language. Sacks addresses these issues with patience, often educating instead of confronting. The incident where a customer apologized after online backlash highlights the store's emphasis on forgiveness and growth.

Economic uncertainties also loom large. International tariffs threaten to increase costs, potentially impacting the industry. "A $40 board game could soon cost $90," Sacks remarked, concerned about the stability of the business landscape. Yet, the owners remain committed to their mission, determined to provide a nurturing space regardless of external pressures.

The Future of Common Ground Games

Looking ahead, Sacks and Hanson envision the store as a beacon of hope. "My hope is that the store has become a safe haven," Hanson stated, aspiring to offer respite and community for those who feel marginalized. With 150 free-to-play games and a firm commitment to inclusivity, Common Ground Games continues to be a vibrant part of Dallas's LGBTQ+ scene.

In conclusion, Common Ground Games exemplifies how a small business can grow into a significant community hub. Through intentional design and a focus on inclusivity, Sacks and Hanson have created more than just a store—they've built a community where everyone can find common ground.